A sales funnel only works if people actually enter the sales funnel. To get those people, you either need an audience (your email list, blog readers, podcast listeners, social media followers, etc.), or a willingness to hustle and/or spend money on ads to get people into the funnel. Until you get people into your sales funnel, it won’t convert anyone.
Traffic: from referrals, organic, blog, and ads. They display a pop-up at the bottom of their blog posts and homepage for a free 30-day trial. If you sign up for the free trial, you will be redirected to the pricing page. And if you sign up for their email list, you will actually remain on the Crazy Egg’s blog page afterwards, keeping you engaging with even more content.
Thx for your article Colin 🙂 As u said Joomla is great for an intranet-like web site. I made a lot of knowledge bases and a bunch of intranets with Joomla and since 1.6 version, new ACL Management helped a lot i must say. I found out very lately about WP and i think it’s like going Mac after a long period of Windows struggling (kind of). Anyway there is also a very good database based/self hosted CMS which deserves IMHO some interest: MODx. Not very well known but probably the most flexible CMS when it comes to templating. You literally design your website in Photoshop, export the HTML then put wherever you want some snippets and Boom! Incredible tool. Learning curve is however longer than Drupal, Joomla or WP obviously. WP ecosystem and simplicity out of the box + universality made it the winner. Just a thought 🙂 thx again for sharing.
Wix is one of the most popular and widely used site builders that has already managed to make a name for itself. It was first released back in 2006 and has completed over a decade in the industry. Wix is probably one of the most user-friendly website builders out there thus competing with WordPress. It uses the What You See Is What You Get editors alongside the drag and drop builder which makes the whole process a lot easier. What’s great is that while on other site builders, you can only drag and drop the elements to the predetermined areas or blocks, Wix gives you the freedom to place it wherever you prefer.
Mint is a financial website that helps you bring all things money into one place. Their homepage is laid out easy enough to be an excellent start to their funnel. Buttons you need to understand their services are at the top of the page, and those help you learn more and lead you to click around the website. The homepage serves as another great conductor. The graphics get to the heart of what Mint does, and it keeps everything important right at eye level.
Disclaimer: the sales funnel I am about to show you is not the only type of sales funnel that you can create to sell your course, but it is one that is currently being used by many online instructors in the Thinkific community. Thinkific customer Justin Brooke, for example, uses this sales funnel to sell his online courses. And as you can see from the post he shared in Thinkific’s Facebook Group, it’s working out pretty well for him:
Understanding the customer’s journey can help you optimize your digital marketing strategies and increase that conversion rate. In our experience, clients struggle to conceptualize the ecommerce sales funnel in a way that benefits the customer and their business. They see it as a streamlined process—an A to B—but picking it apart stage by stage is a much better method. In this post, we’re going to show you how understanding the typical customer journey will help you increase your ecommerce sales funnel's conversion rates and customer retention rates.
Wix is one of the oldest and widely used websites which is used to build sites. It was launched in 2006 and has been in the industry since then. One of the best catches of Wix is that it provides animation features that animate texts and other elements. It is one of the most intriguing factors of Wix. The latest ADI feature enables the user to add a website link so that the tool can help you in building the exact version of the site of which you can edit and customize it. Wix is extremely user-friendly and easy and that is the reason it attracts so many beginners to try it. It has an extensive market which helps in finding different extensions and helps the users out with it. The templates provided by it are very well designed and have a great range available. The post editor and dashboard of Wix are user-friendly.
Well, there are plenty in the cut-throat internet. However today we have enlisted the best ones that we thought would help our users out to decide! Simplifying the process, and saving the time and effort to compare each one out, feel free to check out our list of best alternatives for WordPress for each and every niche and purpose! Liked our article? Found it helpful? We always love feedback!
Learn the secrets to creating highly persuasive online growth systems which are proven (we actually do this stuff), sustainable (nothing "blackhat"), and personalized (based on where you are at today). We publish quality resources as well as paid training products to accelerate your success with sales funnels, increasing traffic with content, building your email list, or growing your client and product conversion rate.
Thanks, Jeremy, for your excellent article, but I still have a couple of questions. We use Dreamhost for our website, which was built in 1999 (seriously) and we keep it semi-current using SeaMonkey's editor. Last year we added an ECWID shopping cart to replace the really difficult to use PayPal shopping cart system, which has helped, but a replacement website that's easy to change is what we really need. It seems that all of these site builders want to host us, when what I need is a program I can use to create the new site and replace my existing one. Is there a standalone site building program you recommend? How about an easy to use interface to put between me and Wordpress? (That seems like it would be an excellent tool for someone to develop.) Or should I just buy a copy of Wordpress for Dummies and start fresh? Any suggestions will be greatly appreciated.
I am biased towards WordPress, just FYI. I train new bloggers and website owners (non-profits and small businesses, etc) in setting up WordPress.org with an SSL and I do it in an 8-hour class. My point being I recommend you setup: 1) WordPress.org NOT WordPress.com; 2) Go with 1and1.com “Unlimited” + SSL (costs about $62 for 12 months, includes: domain name, SSL Certificate + web hosting). This will get you a web hosting account with a domain name, SSL and 1-year of web hosting for the cost of a SSL Certificate (most are $60+). Why SSL? because your site will display https and you can process online payments using Stripe.com (Payment processor similar to PayPal, Authorize.net, etc). I have setup at least 6 of these accounts exactly like this for attendees and clients. This will work for you and it will not have any ads popping up unless you put them there. Any questions just reply.
Not having a sales funnel for your online course is the equivalent of setting up a lemonade stand in the middle of the desert where no one will ever find it. Sure, it may be super hot outside. Sure, your lemonade may be delicious. But if you’re not giving people a clear path to follow and that leads to your lemonade stand, they will never find it. This “build it and (hope) they will come” approach rarely translates into sales and enrolments, at least in the real world.
In a nutshell, when it comes to WordPress it is an all in one platform which helps in creating a website, blogs and manage content. It has its advantages and disadvantages. When it comes to specific projects or sites which are to be created it may have pluses and minuses. It depends on the project, user and his requirements and strategies which define which application is to be used. There are many WordPress alternatives with different features.
The best CMS software knows they are only made better by expanding their basic offerings. For true customization and full ability to meet your unique needs, there should be some level of add-on you can integrate. Each website is going to be a little different, and you’re going to have specific functionality needs, so having access to apps and extensions that make those needs possible is key.
Why You Shouldn't Use WordPress! And Why WordPress is Bad