Best website builder for makers, sellers and doers.

Being extremely flexible as well as user-friendly, it enables any entrepreneurs to focus on their products and it’s promotion. It is relatively easy to manipulate and use and offers hundreds of free and premium themes to choose from. What’s great is that Shopify also offers the user the option to sell their products through social media, by integrating a Buy Now button or even using the POS system.

The one thing you didn’t discuss much in your article is how easy for the client it is, using the CMS *after* the developer walks away. One reason I love WP is I can show you how to add a new blogpost in 10m flat, regardless of your tech ability – and barring that, set up an email drop so it’s even simpler. October fits the mold of Joomla, Drupal, and a few others with a learning curve that’ll be quite a bit steeper for some clients.
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The first example to look at is the email delivery service MailChimp. MailChimp allows users to sign up and use their service for free. If you have a more extensive email list or require more features, then you would join their upgraded plan. They want to make their services seem as easy as possible in an effort to be accessible to both professionals and novices. In MailChimp’s funnel, they have traffic which they get a lot of via word of mouth. Next up is a homepage that draws you in with its slogan and its iconic monkey graphic. They place their buttons strategically around their page for ease of browsing. They next utilize their pricing page and emphasize their free option. They want to get you signed up for their services so you can show everyone how easy their platform is and help them grow.
I found CMS Made Simple to be very easy to template, for instance. And I used ModX for years before using WP, and it is also very easy to template, and offers a lot of nice features. They will appeal to someone who wants to develop, but is generally uncomfortable in PHP. You can mostly get by with HTML and template tags. This tends to prevent the “white screen of death”.
Medium is a very interesting concept when it’s compared to its competitors. In short, it allows you to write and then publish your content alongside other authors at Medium.com. You also get to follow other people’s work and be a part of the Medium community. In other words, it’s a large web publication website where you’re one of the members and can submit your own content.
It goes without saying that WordPress has emerged as a leading option when it comes to building a website for all kinds of different online endeavors: from small personal portfolios to enterprise-level business and eCommerce sites. It’s got a large community of devotees and users, and a huge list of developers forever coming up with all kinds of different plugins to expand its capabilities. That said, WordPress isn’t the be-all and end-all. Indeed, there are in fact a number of different alternatives on the market.	

It goes without saying that WordPress has emerged as a leading option when it comes to building a website for all kinds of different online endeavors: from small personal portfolios to enterprise-level business and eCommerce sites. It’s got a large community of devotees and users, and a huge list of developers forever coming up with all kinds of different plugins to expand its capabilities. That said, WordPress isn’t the be-all and end-all. Indeed, there are in fact a number of different alternatives on the market.	

Now I don’t want to pretend as if there weren’t any cases where WordPress is the only real option – there definitely are. If, for example, you want to run a website with a searchable database for real estate offerings. It’s also a great choice if you need a complex member area. You can find some tips on WordPress solutions in our Beginner’s Guide to WordPress.

BoFu: Bottom of Funnel sales funnels are for hot traffic. The prospective customer likes you if they've made it this far. They are ready to buy. Typically, this is a sales funnel page where you offer a product/service and ask them to buy. In the process of ordering your main product or service, your sales funnel with present a variety of other offers to increase the order size. For example, order bumps, upsells, downsells (if they don't accept the upsell). Sales funnel templates make setting these up easy.	

I found CMS Made Simple to be very easy to template, for instance. And I used ModX for years before using WP, and it is also very easy to template, and offers a lot of nice features. They will appeal to someone who wants to develop, but is generally uncomfortable in PHP. You can mostly get by with HTML and template tags. This tends to prevent the “white screen of death”.
Do a Google search to find the top blogs, forums, and publications about your course topic. Read the most popular articles on those sites (as shown by the number of comments and shares on social media). Then, read the comment section of those articles. You’ll often find feedback (positive and negative) in the comment section, along with questions that were asked by people in your target market.
Shift your focus from content quantity to content quality. Previously, Google rewarded sites for their breadth of content. No more. Today, sites with well-researched, organized content, with an emphasis on multi-media, are in favor. Why? Because backlinks matter (as you can see in the Ahrefs chart above). And you only get backlinks from quality sites when you publish quality content.	

Join a few Facebook and/or LinkedIn Groups about your course topic or about a related topic that your target market is interested in. Pay attention to the questions that members are asking in these groups. If someone is publicly asking for feedback or help with a specific problem, you can bet that other people in your target market have that problem as well.

Another option (instead of hosting a live webinar) is to invite your email subscribers to watch a pre-recorded webinar or sales video that presents your course. If you decide to use this approach, I recommend hosting a few live webinars first to refine your presentation and make sure that it is effective before you start directing people to a pre-recorded video.
When it comes to themes, although the market is not as huge as WordPress, Weebly has a decent amount of amazing themes to choose from and customize. The tools are all super user-friendly and easy to follow. Simply put, Weebly makes a pretty great alternative for WordPress and is suitable for smaller websites. Although not as flexible as WordPress, if you are aiming for minimal and simplistic sites, then it is definitely a good start. To give you a bit more insight, here are some pros and cons of using Weebly!
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